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Bellagroup, Optimeet Fair

Suspended chandelier of plants

Eyecatching GRID-configuration for hospitality exhibition

Bella Center Copenhagen

Bellagroup Internal Event Design

Bellagroup

2025

Create an event showstopper with the GRID System, like this plant installation for Bellagroup at the Optimeet fair.

 

The OPTIMEET Expo is Scandinavia's leading trade show for professionals responsible for planning corporate meetings, conferences, and company events.

 

The Bellagroup exhibition was designed and executed by the event design team at Bella Center Copenhagen, a part of Bellagroup. The objective was to present an interactive and contemporary design that moved away from more traditional and outdated exhibition formats.

 

Bellagroup noted:

"We were pleased to collaborate with GRID, whose flexible and scalable system supported our design vision exceptionally well. It enabled an effective presentation of audiovisual elements and new interior concepts, while also serving as a platform for showcasing upcoming products at Bella Center Copenhagen.

The plant installation was created by our supplier Estilo Flower Design."

 

The GRID configuration that made the plant installation possible was achieved through building a reverse pyramid of black GRID cubes, using asymmetrical design and the versatility of the cube and the mounting holes. This centerpiece together with the product showcase tables and seating makes the GRID System an allround perfect solution for achieving this kind of fair stand.

 

 

plant installation for Optimeet fair built with GRID cubes

GRID_Bellagroup_Bellacentercopenhagen (6)

GRID_Bellagroup_Bellacentercopenhagen (9) - blurred faces

GRID_Bellagroup_Bellacentercopenhagen (2)

Why choose a modular furniture system?

Choosing a modular furnishing system as a business owner offers flexibility, cost-efficiency, and adaptability—key advantages in a fast-paced business environment.

Adaptability for growth and change

The GRID Modular furniture system is easy to rearrange, expand, or reduce, in order to suit changing needs. As businesses grow or shift focus, modular furniture allows you to adjust layouts without needing entirely new furniture.

 

Try to evaluate your needs and ask yourself as a business

 

  • How often do you need to either move location or move around on the same location?
  • Does your furniture always fit or are you forced to dispose of existing furniture in order to get new?
  • Do you have returning events where you don’t want to dispose of furniture every time?

Issues like these can be alleviated with a truly modular system.

 

Picture of a GRID employee working in pCon

If you are contemplating getting a modular furnishing solution, we are ready to advise and help design your next configuration to be futureproof and customized to the space you work with.

 

We offer pre-configuration of your designs  in the extend that transport allows us, and we will help you the rest of the way when the GRID arrives at the destination either via on site installation or remote communication and instruction. You can also see a bit more about the assembly itself in our assembly instructions.

Although we want to help you design the best modular furniture system for you, we pride ourselves in the GRID System being an intuitive and easy to master building experience, for both experienced interior designers as well as novices. 

 

You can design your own GRID configurations in the pCon Planner programme and send you design to us for expert guidance from our in house designers.

A GIF Presenting GRID modular systems accessories in the Pcon planner system.

Cost-Efficiency and a longer lifespan for furniture

GRIDs modular furniture system consists of components that can be dismantled, reused or reconfigured, helping reduce costs over time. This also gives it a longer lifespan than conventional furniture, and it means you can use fewer resources by reconfiguring rather than replacing.

Enhanced Space Utilization

Modular setups can be customized to maximize every inch of space, making them ideal for small and open-plan offices alike.

 

For instance, you can add storage, seating, or display functions as needed, and in that way ensure that each piece serves multiple purposes.

 

Contact us today, to hear more about our knowledge of space and thoughts on modularity and get an offer tailored to your office, event, fair , shop, museum, library, hotel or restaurant.

 

We look forward to helping you make your space work.

from first inquiry to on-site installation

this is how we work with you

First inquiry

design and 3D visualization

production and preassembly

SHIPPING & on-site INSTALLATION

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